Grand Prix Sales – the international auction for top foals – came to us to take their marketing to a higher level. We optimised the entire ad setup for Google and Meta, with a strong focus on worldwide targeting. Thanks to this approach, auctions are now reaching the right audience globally. We also improved the conversion and signup flow, leading more interested buyers to register for the auctions. To stand out on social media and in ads, we developed eye-catching, distinctive visuals that match the look and feel of Grand Prix Sales. A great step towards even more international impact.
